Car Ad 1930
The photo above shows an advertisement in Time Magazine for a 1930 Marmon vehicle. I would say the audience would be wealthier people because during the 1930’s, having a car was not as common as it in today. The rhetoric used in this ad would be ethos because the ad shows a paragraph of why Marmon has the best straight eights, which establishes credibility. This ad is different from the ads in later time periods because there is no color, the ad is just in black and white, there is less description on this ad than on the other ones, and this ad does not show a picture of the actual car, but rather a sketch or drawing.
Car Ad 1960
The photo above shows an ad in Time Magazine for a 1960 Ford Falcon. I would say the audience for this ad would be men and also families. Men because the ad mentions the power and luxury interior the Falcon has, and families because the ad mentions the car can fit six people and gets great miles per gallon. Rhetoric used in this ad would be ethos because it mentions that it gets 30 miles per gallon and is America’s lowest priced six passenger car. Both of these facts establish credibility for the ad. This ad is different from the ads in other time periods because, unlike the car ad from 1930, this ad has an actual photo of the car rather than an artist rendering. The ad is different form the 2000 ad because there is no color on the ad, it is black and white like the 1930 ad.
Car Ad 2000
The photo above shows an ad in Time Magazine for the 2000 Chevrolet Suburban. The audience for this ad would probably be for men and families, again. The ad would be relevant for men because the ad mentions the Suburban has great towing and hauling capabilities and a powerful V8 engine. It would be relevant for families because it seats up to eight people.This ad is different from the car ads in previous years because it has color, (although it is not shown in the photo above, the original ad was colored) and this ad shows the car in an open field, which is a staged photo, the photo of the car in 1930 was just a regular non-staged photo of the car.
After reading about the “My Lai Massacre” article from Hersh’s point of view and listening to the interview on “On The Media”, it seems that Hersh has a very interesting process of investigation to get the facts and information he needed to write the article.
Hersh took a trip to the base in Columbia, South Carolina, where Calley was, and just started to search for him. After finding out Calley was living in the senior bachelor officer’s headquarters, he continued to search for him. Hersh had a “never give up” attitude and he would not rest until he found what he was looking for. He eventually found Calley and got him to talk a little about what he did. But this was not enough for Hersh, he needed more. After getting a roster sheet with a list of soldiers who were with Calley, Hersh visited a soldier who was with Calley at the time of the killings. Hersh used every source he could find and worked extremely hard to find the sources. He was willing to travel all over the country just to find these men who were with Calley. Hersh’s process was kind of like a scavenger hunt; once he found out information about someone or something, he would travel to find more and more until he found everything he needed.
What he wrote about was a huge deal to many people, his article greatly reduced American support for the Vietnam War and fueled more people to demand withdrawal from Vietnam. I think the article he wrote had a big impact on America back in the Vietnam era as well as America today.
The first feature article is about the “Justin Bieber might be a father” rumor that has been going around. The inroduction goes as follows:
“Let’s assume, for the sake of argument, that the allegations that Justin Bieber sired a baby boy after 30-seconds of backstage bathroom sex with a plucked from the crowd concert-goer are true. Many of the details of the story ring true — from the backstage girl-herding for Justin’s selection to the frenzied quickie and then post-coital dissing by the heartthrob. In fact, it sounds routine.” I think the lead in this article is the first sentence of the article. I think it’s a pretty outgoing statement and it makes you want to read more. The nut-graph of the article comes later on, “Bieber serves as an allegory for the way we treat American teens: leading them to temptation, unprotected and unprepared, and expecting more of them than we do of ourselves.” I think this was what the writer was trying to get across to the readers.
The second article is about the death of Andy Rooney at age 92. The introduction goes as follows:
“Andy Rooney so dreaded the day he had to end his signature “60 Minutes” commentaries about life’s large and small absurdities that he kept going until he was 92 years old.Even then, he said he wasn’t retiring. Writers never retire. But his life after the end of “A Few Minutes With Andy Rooney” was short: He died Friday night, according to CBS, only a month after delivering his 1,097th and final televised commentary.” The hook in this article is the first sentence. I think it would bring back memories for people who watch “60 Minutes” and remember when Rooney retired. The nut-graph, I believe, is when the writer mentioned that Rooney died friday night. That was the overall point he was trying to get across.
Overall, I think both of these feature stories have great leads and nut-graphs, and are also interesting to read.
The two blogs above are the ones I picked as having an ineffective template or background. The first blog, whch is entitled Why I Find Breakfast So Important by “The Breakfast Bachelor”, has a basic mint green background and standard font. Nothing really pops out or seems exciting about the layout, which makes it less attractive to read unless you really enjoy the topic of breakfast.
The second blog I chose as having an ineffective layout is called College vs. The Real World by “The Unknowledge Tree.” This blog has a basic white layout and standard font. The only somewhat interesting artistic parts of this certain blog are the stick figure drawings in it. This template also might make the blogs less attractive to read because it is so standard and boring.
The two blogs above are the ones I picked as having an effective template or background. The first blog which is entitled Still Life by “allrainydaysarentgray”, shows a very colorful and artistic layout. The layout is filled with colors and cool designs, so it instantly makes the seem more interested in the article. Another cool thing about this certain blog is that there are many interesting and colorful paintings in it, which makes it more appealing to the reader.
The second blog I chose as effective is called Day 277, October 26, 2011 by “Mimos’ 365-One Photo a Day.” I chose this blog because it had a very interesting picture as it’s template and it immediately caught my attention. The photo appears to be taken by an underwater camera; it shows a shadow of a person with it’s legs under water and the rest of it’s body above the water, with the sun slowly going down in the background. This photo made me a little more interested in checking out other photos on this blog. This certain blog was more or a photography one rather than a writing one but I still think the same principles apply ro both types. If you have an interesting template or layout, people are going to be more interested in the overall blog.